We have featured the amazing design inspiration that can be derived from Nature in many of our other articles. However some of Nature’s brightest colours and fascinating textures and creatures are found deep underwater. As photography technology advances we are able to capture more of this natural beauty, in higher resolution. These higher quality images allow us to really see the intricate detail and colour patterns that are found in the underwater world. Continue Reading »
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Stunning Under Water Photography
28 Creative and inspirational black & white photographs
Black and white photography has a way of letting the viewer really experience the image. Composition, light/shadow, texture and tonal qualities all become more obvious and important when color is absent.
Black and white portraits have an entirely different impact than color ones. When color is removed we are allowed to see into the subject, to really get a sense of emotion more so than if it were color.
Another way I look at it is if an image had a soul it would be black and white. Stripping away the window dressing (color) allows you to get down to the real essence of the image. Continue Reading »
28 Stunning Examples of Macro Photography
Macro photography is the art of taking close-up pictures that reveal details which can’t be seen with the naked eye. For example, while we can see the fly on the wall, our eyes aren’t equipped to make out the fine details of the hairs on it’s face. This is where macro photography comes in. It gives us a glimpse into the world of the very small, which goes largely unnoticed by us as we hurriedly shuffle through our day. Continue Reading »
10 Things to Consider when Writing for the Web
Writing for the web is a challenge. There are usually word length restrictions, the fact that users scan rather than read every word, and sometimes style guides to adhere to.
There are enough writing tips online to keep you reading for longer than you probably desire. However here are 1o tips that have been the most useful to me… Continue Reading »
Considerations when preparing a design brief
Use these pointers to help you establish the particular requirements you have for a project and also to identify what 28 Creative needs from you in order to complete it successfully. As all projects are unique, not every point is relevant, so just use it as a prompter. Feel free to contact us with any queries. Continue Reading »
28 Creative images from the 2010 Winter Olympics
Today is Day 8 of the 2010 Winter Olympics in Vancouver Canada, almost the halfway mark, and it’s time to have a look at the activities in British Columbia. Over 100 medals have been awarded so far, with the United States, Germany, Norway and Canada leading the medal race. This year’s event has been nicknamed by some as the Glitch Games, with more than its share of problems, from a malfunctioning cauldron on opening night to weather problems and course troubles. VANOC officials said they were working on the issues they could control, and were optimistic as athletes continued to deliver amazing performances in the many venues around Vancouver. Collected here are some photos from Days 1-8, with more to follow in another entry after the closing ceremony. Continue Reading »
Creative Nike Sports Posters
With a brand as big as Nike, good marketing is key to keeping thigs fresh. The latest bunch of creative adverts from the sports super-brand are no different, featuring images of seemingly impossible athletic feats. Continue Reading »
The Meaning of Colours
For most of us, a rainbow of colours envelopes our lives. Over 80% of visual information is related to colour.¹ What colours and combinations of colours stimulate people to be interested in different things? What colours make us feel pleasure or disapproval, hot or cold, to be attracted or repelled, our appetite stimulated or suppressed? Continue Reading »
Things We Like: Sunreef Yachts One-fifty Catamaran
Sunreef yachts has introduced a new model of catamaran, the ‘one fifty’. with a length of 45 meters the one fifty distinguishes itself from other catmarans currently on the market. this is because of the superstructure’s slenderness, which occupies the entire width of the yacht, and its original combination of aesthetics which together form the hull’s hydrodynamics. the catamaran considers the values of modern design, its concept having been influenced by the design of racing cars. the supserstructure and hull are covered with solar panels. teak has been evenly set on the deck of the catamaran without cuts, and the cockpit has moved to the front of the vessel. the one fifty provides enough space for 12 guests and a crew of 9 persons. Continue Reading »
Elements All Top Web Sites Should Have
There are a lot of details to consider when designing and developing a web site. In reality, it can seem like an endless list — but if you look carefully you’ll see that there are certain elements that are more important than others, elements that are used consistently among the most successful sites.
Once you’ve completed the Planning Stage of your website, the rest of the elements fall into broad categories ranging from User Interface Design to Content Creation to actual Development. Of course, there are also the issues surrounding Search Engine Optimization (SEO) — but we’ll save that for another day… Continue Reading »